AI Search Visibility For Law,

Tech & Property Firms.

We help law, tech and property firms be seen and understood by large language models in AI Search using our 5 Pillar System™.

Book Your AI Visibility Call Now! Book Your AI Visibility Call Now!

GEO Search Engineering:

The 5 Pillar Systemᵀᴹ

AI Visibility Audit

AI Search Has Shifted. The Brands Who Adapt First Will Win the Next Decade..

GEO Search Engineering:

The 5 Pillar Systemᵀᴹ

AI Visibility Audit

GET YOUR FREE AI SNAPSHOT AUDIT

G.E.O for AI Search, Built on Solid SEO Foundations

AI Search Has Shifted.

The brands who adapt first

will win the next decade..

AI VISIBILITY AUDITS - LEARN MORE

Two people reviewing documents at a desk; a law book and files are present.

G.E.O for AI Search, Built on Solid SEO Foundations

Combining proven SEO discipline with Generative Engine Optimisation

We make firms visible and recommendable in AI search.

G.E.O FOR LAW FIRMS

For law firms, reputation and trust are everything. When potential clients turn to AI assistants for guidance, the firms that are clearly understood and referenced as credible are the ones who win the instruction.

Be Trusted by AI

G.E.O FOR TECH FIRMS

Tech buyers and strategic partners now search inside AI tools, not Google. If your product, positioning or value proposition isn’t clearly understood by the model, it will default to suggesting larger, more established providers.

Be Discovered by AI

G.E.O FOR PROPERTY FIRMS

Commercial property firms win business through credibility, context and trust. AI is increasingly being used for due diligence and supplier recommendations, meaning your visibility within these models directly affects deal flow.

Be Recommended by AI

What is G.E.O?

Woman uses a laptop, AI is in a speech bubble. Arrows from

What is Generative Engine

Optimisation (G.E.O)?

G.E.O is the process of making your firm discoverable and recommendable by AI search platforms. Here at GEO Search Studio, we are AI Search Engineers dedicated to getting you seen, trusted and recommended by LLM's such as ChatGPT and Perplexity.

AI Search assistants, or search agents that LLM's use to find information about websites, no longer return a list of websites. They will return one main answer - the business they believe is most credible.

Your firm must be:

Findable
Understood
Referenced
Trusted

Otherwise, you are not included in AI-driven recommendations. Can your business take this risk?

What is G.E.O?

A person using a laptop interacting with AI to find, understand, and recommend solutions.

Infographic explaining how G.E.O. optimizes digital content for AI like ChatGPT

What is Generative Engine

Optimisation (G.E.O)?

G.E.O makes your firm discoverable and recommendable by AI search platforms.

AI assistants no longer list dozens of sites, they return one trusted answer. We are AI Search engineers, experts in getting your business seen, trusted and recommended by LLM's such as Chat GPT.

In this new era of AI Search, your firm must be:

Findable, Understood, Referenced, and Trusted by AI Search agents.

Otherwise, you’re invisible in AI-driven recommendations.

A woman working on a laptop, interacting with AI. Text reads:

How AI Search Works in Practice

Discoverability

AI search works by using large language models (LLMs) like ChatGPT, Gemini, and Claude to understand user questions and deliver a single, trusted answer, not a list of links.
Instead of ranking pages, these models interpret meaning, context, and credibility to decide which businesses to recommend.

Trust

AI models prioritise firms with clearly defined positioning, consistent professional language, and credible third-party references. In other words, firms it knows it can trust above others. If this is unclear, your firm is not suggested.

Trust

Recommendation

The firm whose guidance is cited and trusted by AI becomes the firm that receives the call first. If your expertise isn’t surfaced, your competitor is recommended, by default.

How Does AI Search

Work in Practice?

AI search uses large language models like ChatGPT and Gemini to find, summarise, and recommend the brands it trusts most. If your brand is not optimised for AI search it will simply not be recommended in AI results.

But I already have SEO, why do I need G.E.O?

Traditional SEO helps you rank on Google. G.E.O goes further, it helps AI tools understand and recommend your business. While SEO focuses on keywords and backlinks, G.E.O focuses on entities, trust signals, and structured data that train large language models like ChatGPT, Gemini, and Perplexity to recognise your brand as a credible source. In short: SEO gets you seen by people, G.E.O gets you recognised by AI and that’s where the future of search is happening.

Comparison graphic: SEO vs G.E.O. Shows differences in optimization goals, ranking factors, and understanding.

Find out how AI sees YOUR business.

BOOK YOUR FREE

AI VISIBILITY AUDIT CALL

Book A Call With Me

Claire Mullaney

Founder

GEOSearchStudio.com

Hi I'm Claire,

I started The Geo Search Studio because after over 10 years in digital marketing I can see where search is heading, and it’s changing fast.

AI is completely reshaping how people find and choose businesses online. Most companies are still trying to play catch-up with old SEO tactics, but that’s not going to work anymore. You need to be visible to AI, not just Google.

If you’re ready to get ahead of the curve and make sure your business stays seen, trusted, and chosen, let’s chat.

Book a call with me and I’ll walk you through how we can help you get there!

What we'll cover on the call: